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Vibecoding a Funnel-branded Pacman game
I vibecoded a playable Pacman game! For those unfamiliar with the term, vibecoding is using AI to code. Ideally, you don’t even type, but you just use speech to text to write prompts, and the AI does all the coding for you. With tools like Cursor, Loveable, and Replit gaining traction, this way to build stuff is becoming increasingly popular.
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What does the future of SEO look like?
What does the future of SEO look like? I get this question a lot from people I work or have worked with.
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Cursor AI
In the summer of 2024, I used ChatGPT to build my personal website—the one that hosts these very blog posts. At the time, I used ChatGPT as my coding assistant. I would write some code (or copy snippets from the web), test them, and if things broke (which they often did), I’d hand it all over to ChatGPT and ask it to fix the mess. It worked. Well enough, at least, so I went live with the site.
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Good Strategy, Bad Strategy
I first heard about Good Strategy, Bad Strategy in Tom Critchlow’s SEO MBA course, where he introduced the concept of the “kernel”—the foundation of a good strategy. It consists of three elements:
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Some thoughts about campaigns
What is a marketing campaign? I’ll start by sharing what I think are the components that make a campaign, well, a campaign.
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